Facebook ad examples: 361 real ads from 92 brands, by industry

Ad examples by industry

Each page shows every live ad of the industry, then what they have in common.

• Fashion & accessories56 ads, 14 brands
• Sports & fitness44 ads, 12 brands
• E-commerce & retail40 ads, 10 brands
• Beauty & skincare32 ads, 8 brands
• Food & drink32 ads, 8 brands
• Home & living24 ads, 6 brands
• Apps & software21 ads, 6 brands
• Education & online courses16 ads, 4 brands
• Electronics & tech16 ads, 4 brands
• Streaming & entertainment16 ads, 4 brands
• Finance & fintech16 ads, 4 brands
• Health & wellness16 ads, 4 brands
• Restaurants & delivery16 ads, 4 brands
• Travel & transport16 ads, 4 brands

The ads that have run the longest

Still live on October 9, 2026, these started first. One per brand. A brand rarely keeps paying for an ad that does not work.

• ActiveStarted running on Jun 24, 2024ShopifySponsoredThe Summer’24 Edition is here. Explore 150+ new product updates that help your business be more productive, creative, and powerful.Shopify Editions is back | Discover what's newLearn More

  Running for 837 days

• ActiveStarted running on Jun 4, 2025PUMASponsoredShop the PUMA App for exclusive drops, offers, and more.It's Better On The AppInstall Now

  Running for 492 days

• ActiveStarted running on Jun 20, 2025NikeSponsoredGet the gear that goes hard on and off the field.Nike Air Monarch IVShop Now

  Running for 476 days

• ActiveStarted running on Oct 17, 2025HuelSponsoredDon't change your life, just change lunch 📈 Say hello to our Hot & Savoury Pots. Just add water for a delicious, nutritious* lunch. Whether you're craving Katsu Curry Noodles or Pasta Bolognese– we've got you covered. 🥦 100% nutritionally complete** 💚 26 essential vitamins and miThe ultimate high protein mealShop Now

  Running for 357 days

• ActiveStarted running on Dec 23, 2025CoinbaseSponsoredCoinbase Makes Bitcoin EasySimplify Bitcoin with CoinbaseDownload

  Running for 290 days

• ActiveStarted running on Feb 6, 2026AllbirdsSponsoredDécouvrez nos soldes! ✅ Livraison gratuite à partir de 50€ ✅ Commandé aujourd'hui, livré demain (pour les commandes passées avant 16h) ✅ Livraison le samedi incluse ✅ Paiement simple, sûr & rapideW Tree Dasher 2 Chaussures de loisirs / Baskets Femmes, , Taille: 37.5Order Now

  Running for 245 days

• ActiveStarted running on Feb 22, 2026SquarespaceSponsoredDon't wait to start your dream. Get your domain for only $10Domains starting at $10Get Offer

  Running for 229 days

• ActiveStarted running on Feb 27, 2026eBaySponsoredBurn rubber, not cash. Find quality car parts and accessories you need at the right prices.15" Tire Iinner Tube 7.00-15 7.50-15 Tr150 R15/16 7.00/7.50 2610002883927Shop Now

  Running for 224 days

What these 361 ads have in common

• Most used buttons: “Shop Now” on 176 of 361, “Learn More” on 84 of 361, and “Sign Up” on 27 of 361.
• 2 ads have no button.
• 228 image ads and 133 video ads: 63% images.
• Where they run: Instagram on 356 of 361, Facebook on 334 of 361, Threads on 204 of 361, Audience Network on 125 of 361, and Messenger on 123 of 361.
• The longest-running one is from Shopify: live for 837 days, since June 24, 2024.
• The newest one is from Duolingo, started on October 8, 2026.