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Ce que ces pubs ont en commun
- Boutons les plus utilisés : « Install Now » (4 pubs sur 16), « Learn More » (4 pubs sur 16) et « Sign Up » (4 pubs sur 16).
- 9 pubs en image et 7 en vidéo : 56 % d’images.
- Où elles tournent : Facebook (16 sur 16), Instagram (16 sur 16), Threads (16 sur 16) et Audience Network (4 sur 16).
- La plus ancienne est de Babbel : elle tourne depuis 28 jours (lancée le 11 septembre 2026).
- La plus récente est de Duolingo, lancée le 8 octobre 2026 : ce que le secteur teste en ce moment.
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